Who We Are

In 2016, during a visit to a bustling six-doctor small animal practice, I witnessed firsthand the frustration of my colleagues. They had recently purchased cute, paw-print pet mats from a vendor at a veterinary conference, but within a month, those mats were falling apart. It wasn’t just the wear and tear; the mats had a major flaw. The real kicker? Cat claws—yes, those deceptively tiny, sharp tools of destruction—had pierced right through the oilcloth surface, rendering the mats almost useless.

As I watched the disappointed looks on their faces, I began to realize there were so many other ways these mats could be better. They slipped all over the exam tables, making handling pets more difficult. The surface material made a sound that only seemed to add to the anxiety of already-stressed animals. Plus, the mats had a single usable side, which, let’s face it, doesn’t quite cut it for the hustle and bustle of a clinic. And don’t get me started on the bottom surface—it was a nightmare to clean.

That’s when the idea for NoFear Pet Mats was born. I wanted to create something that checked all the boxes—comfortable for pets, durable for the daily grind, and functional in a busy clinic environment. I spent countless hours developing a product that would not only withstand claws but also provide stability, reduce anxiety, and be easy to maintain. NoFear Pet Mats are more than just a solution—they’re a game-changer in the world of veterinary care, designed to meet the needs of both pets and the dedicated professionals who care for them.

Imran Rana, DVM